Making great pretzels since 1917! Guaranteed fresh. 16 oz pounder. Classic pretzel taste. Since 1917, Rold Gold has prided itself on baking authentic, great tasting pretzels. We make our pretzels by taking simple, quality ingredients and baking them with old-world care, giving you the robust flavor and crispy texture you expect in a great pretzel. During the many years since we baked our first pretzel, Rold Gold has won over pretzel eaters from coast to coast. We look forward to continuing our tradition of baking your favorite pretzels. Kick off the good times with Rold Gold Football Shaped Pretzels. They're a guaranteed way to score points with your home team - whether you're bringing a bag to the local high school game or watching the pros, feed the fans all the unique varieties of Rold Gold pretzels - and go team!