Simple natural ingredients. Simple recipe. Only 7 all natural ingredients. Grade A. These days you want the food you give your family to have no artificial additives and with all-natural, simple ingredients that are easy to recognize and understand. That's why there's Dannon Pure. It's the line of nourishing yogurt that's a simple way to give your family wholesome nutrition. That's because we use just 7 simple ingredients like Grade A Milk and natural flavors. And we blend them all together in a time-honored yogurt-making process. The result? A pure, creamy swirl of flavor that's almost too delicious to be nutritious. Contains active yogurt cultures.