32 loads. With sparkling clean stain fighters. New look. Superior freshness (when compared to the previous Fab formulation). For all machines including HE. Be fab, stay fab! Clean & refreshed laundry every time! www.Fablaundry.com. Works beautifully in all washers. Safe for septic tanks. Contains no phosphorus. Bottle made with 25% post-consumer recycled plastic. Questions? Call 1-866-794-0800.